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RAWHIDE INTRODUCES "TOWN PASS", OFFERING AN ALL ATTRACTIONS EXPERIENCE AT ONE NEW LOW PRICE

Chandler, Ariz. (February, 2007) - Saddle up the family for an evening of frontier-town fun that won't include breaking the bank. For the first time in its 36-year history Rawhide at Wild Horse Pass introduces a "Town Pass", which allows visitors to enjoy unlimited attractions at the low price of $12 per person.

Now, who said the Wild West couldn't modernize? The $12 "Town Pass" offers an alternative to pay-as-you-go fun. Each attraction costs $4 and with 11 attractions, costs can sometimes add up.

The new "Town Pass" offers unlimited use of all attractions such as the petting zoo, live cowboy stunt shows, mechanical bull, camel and burro rides and gold panning. Main Street also houses an eclectic mix of shops featuring unique western gifts and nostalgic sweets as well as the World Famous Rawhide Steakhouse and Saloon. As always, Rawhide features free admission and parking.

So bring the family down and horse around Main Street. Whether you want to take a ride on the Widowmaker, scale down Deadmans Drop or take a sunset Desert Train ride on the outskirts of Main Street, Rawhide is sure to find a place in your heart and your wallet.

Celebrating over 36 years of providing quality 1880s-style family entertainment, this authentic frontier town is Arizona's largest western-themed attraction. Rawhide at Wild Horse Pass, located 11 miles from Phoenix Sky Harbor Airport on the Gila River Indian Community, features gunfights, stagecoach and train rides, burro and camel rides, sundown cookouts, unique retail shops, the world-famous Rawhide Steakhouse and Saloon, eight western-themed meeting and event venues and much more.

Rawhide is open 364 days of the year and admission into the town is FREE. Town hours of operation are seasonal. For more information, call (480) 502-5600 or log on to www.Rawhide.com.

5700 West North Loop Road Chandler, AZ 85226 | Phone: 480-502-5600 or 800-527-1880