Phoenix, Arizona. . . . (March 2014) Rawhide Western Town and Steakhouse, Arizona’s largest western-themed attraction on 70 acres in Phoenix, is proud to announce the appointment of Amber Riley to Director of Sales.   Riley’s efforts will focus on implementing sales strategies to enhance the Rawhide property as a unique and memorable guest experience venue.   “Amber was an easy choice as her vast experience and her ability to increase group business is an asset, especially in Arizona’s competitive market,” said general manager Rob Hinkle.   In her new role Riley will be responsible for the deployment and coordination of all sales efforts to include group and event sales.   Riley’s leadership experience includes posts at the Lone Summit Ranch, Lee’s Summit, MO; Troon Golf, Scottsdale, AZ; Tennis Channel, Scottsdale, AZ and IMG Sports Management, Scottsdale, AZ.


“Rawhide’s combination of a grassroots, proud local attraction and also a destination, authentic western town, make it the prime location for any event big or small,” said Riley.   “With the variety of venue options and the numerous attractions for all ages and personality types, there is something for everyone and every company within Rawhide's Western Town and Frontier Hall.”


Rawhide is located at the Wild Horse Pass Resort Destination in the greater Phoenix area, and features two award-winning luxury hotels and casino, two championship golf courses, a world class spa, equestrian center and premium designer outlet shopping mall. The attraction is only 11 miles from Phoenix Sky Harbor International Airport and 15 miles from downtown Phoenix.


Riley attended Arizona State University and graduated Cum Laude with a degree in Business Marketing.   She recently moved back to Arizona from Missouri.  In her spare time, she enjoys Arizona’s vast array of outdoor events and activities; such as, tennis, hiking, sand volleyball and spending time with family and friends.


About Rawhide Western Town & Steakhouse

The Rawhide Western Town & Steakhouse, located on the Gila River Indian Community, is Arizona’s largest 1880’s western-themed family entertainment venue and steak house.  Rawhide Western Town is located just south of Phoenix, is 20 minutes from the Phoenix Sky Harbor International Airport at 5700 W. North Loop Rd., in Chandler, AZ. Admission is FREE (excluding special events). Parking FEE in place daily.   For more information visit us on line at or call (480) 502-5600, and Like us on Facebook.